KeraCare 1st Lather Shampoo delivers a sumptuous cleansing experience, gently lifting away impurities and daily buildup without stripping the hair of its vital natural oils. Its rich, creamy lather preps the hair perfectly for conditioning, setting the stage for a deeply nourishing treatment. To indulge your strands, apply generously to wet hair, massage into a luxurious lather, and rinse thoroughly. Follow with a hydrating conditioner to reveal hair that feels soft, refreshed, and radiantly healthy.